« Week 6 » Can Microsoft take advantage of Google and Twitter tensions with Governments? What is your take on Retails? Is your resume perfect?
Welcome!
The 6th iteration of the newsletter is here!. If you have not checked yet - “How you can get maximum out of the newsletter!”
Relevant links are provided in the title of the section itself, for further reading. Here is the sectional outline of this edition!
Week 6
|— Concepts
|— — — Decision Model: SCQA Analysis
|— — — Product Metrics: Engagement metrics
|— — — Soft Skills: Sandbox Method of Learning
|— Articles
|— — — Industry Analysis: Retail Industry
|— — — Biz-Tech News: Key Highlights
|— — — Preparation Articles: Writing better conclusions
|— Tests
|— — — Estimation Guess: Grocery Stores in India
|— — — Puzzles: 5 Puzzles of the week
|— — — Quantitative Aptitude: Aglasem (Full Length) 1/1
|— Questions
|— — — Case Interview: Profitability | Retail bank
|— — — Product Interview: Uber Product Scenario
|— — — HR Interview: Five Steps to Writing a Great Resume
Concepts
~ Section covering the theory part of the business world, which are tested in the interviews.
Decision Model: SCQA Analysis
The SCQA method is a framework used to structure information in a way that captures a reader’s attention.
Situation: The stable state of the world State the context of the interview and set the relevance. You should be on the same page as the interviewer.
Complication: The disturbance in the stable state Verify the problem. This must contain the crux of all the analysis of the facts mentioned.
Question: What needs to be solved Arise logically from the complication, what is the requirement. Should be SMART (Specific, Measureable, Achievable, Realistic and Time-bound)
Answer: Present your recommendation in a structured manner. This should resolve all parameters of the complication.
Product Metrics: Engagement metrics
These numbers show how people are interacting with your content.
Applause Rate
Applause Rate is the number of approval actions (e.g., likes, favorites) a post receives relative to your total number of followers.
Average Engagement Rate
Average Engagement Rate is the number of engagement actions (e.g., likes, shares, comments) a post receives relative to your total number of followers.
Amplification Rate
Amplification Rate is the ratio of shares per post to the number of overall followers.
Basically, the higher your amplification rate, the more willing your followers are to associate themselves with your brand.
Virality Rate
Virality Rate is the number of people who shared your post relative to the number of unique views (i.e., impressions) it had during a reporting period.
“A post that gets 17,000 likes may only get 0.1% virality,” writes Nicolas Gremion, “while another post that receives 10,000 likes gets 9.97% virality—and that’s a far better post.”
Soft Skills: Sandbox Method of Learning
Sandbox method is based on intuitive understanding of our skills, and expose ourselves to different information, and constantly push ourselves to improve.
Here are four steps to the Sandbox Method:
Freely play around with the skill you’re trying to learn (Low cost, low stakes).
Research and gather resources (books, blogs, MOOCs etc).
Set goals and practice purposefully (build a plan)
Get feedback and improve (constantly brush up the skills)
Articles
~ Section on various articles which open a new horizon of thinking and builds critical analysis skills.
Industry Analysis: Retail Industry
Indian retail industry has emerged as one of the most dynamic and fast-paced industries due to the entry of several new players.
Retail industry reached US$ 950 billion in 2018 at CAGR of 13%
India is expected to become the world’s fastest growing E-commerce market, driven by robust investment in the sector and rapid increase in the number of internet users.
Government of India has allowed 100% FDI in online retail of goods and services through the automatic route, thereby providing clarity on the existing businesses of E-commerce companies operating in India.
It is projected that by 2021, traditional retail will hold a major share of 75%, organised retail share will reach 18% and E-commerce retail share will reach 7% of the total retail market.
Biz-Tech News: Key Highlights
Key highlights of the week:
Twitter, Centre Get Supreme Court Notice on Plea Seeking Mechanism on Content Regulation
Microsoft Says Google, Facebook Should Pay Publishers for News
Facebook Is Said to Be Building a Product to Compete With Clubhouse
Jeff Bezos’s next act after Amazon: Getting his space company, Blue Origin, off the ground
Preparation Article: Writing better conclusions
Complex ideas are sometimes difficult to summarize, which can be confusing.
Here are three tips to write a better conclusion:
Answer the ‘so what?’ question that can crop in the reader’s mind, usually when the end of the article/paper is near.
A personal touch is a nice trick to create an impactful conclusion.
Conclusion should create resonance in the mind of the reader
Tests
~ Section to test our aptitude skills and number crunching skills!
Estimation Guess: Grocery Stores in India
Guess the number of grocery retail shops in India.
Puzzles: 5 Puzzles of the week
Try these Puzzles from George J Summers Book
1 Ham Yesterday, Pork Today
2 Val, Lynn, and Chris
3 The Hospital Staff
4 The Woman Freeman Will Marry
5 Six A's
Quantitative Aptitude: Aglasem (Full Length) 1/1
Get a free aptitude test (CAT mock) from Aglasem. Link: https://mocktest.aglasem.com/exam/cat
Practice Questions
~ Section to build our critical analysis and reasoning!
Case Questions: Profitability | Retail bank
7th edition of the IIM-A Case Book
Our client is a major retail bank facing declining profits and is unable to compete. You have been approached to find the problem and suggest changes.
The question and solution is Case 3: Retail bank (Cost reduction)
Product Questions: Uber Product Scenario
Do a product overview of Uber
The case study and solution is available at pmschool.io!
HR Questions: Five Steps to Writing a Great Resume
This is not an HR Question, but nevertheless, hugely directs the HR interview.
Here are 5 Steps to a great resume
Use the job description to decide what to include.
Pick a standard and consistent format.
Describe your experiences with specificity and strong action verbs.
Record accomplishments and contributions, not just responsibilities.
Revise carefully!
Thank you!
I would suggest you follow the method of "make slight changes while practising". Also, I would like you to have a small group (2-5 members) who would keep the check on progress.
Feel free to drop me a mail for any suggestions or ideas!
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